Cortisol is everywhere on social media, often cast as an enemy to bring down. Its real role, what the studies show and what a food supplement can actually claim: an overview from the R&D team at Irati Production.
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Cortisol is produced by the adrenal glands under the control of the hypothalamic-pituitary-adrenal axis. It mobilises energy and helps regulate blood sugar, blood pressure and the inflammatory response. Its secretion follows a marked circadian rhythm: low in the early night, it rises towards the end of the night and peaks shortly after waking.
This peak has a name: the cortisol awakening response. It is a normal phenomenon that accompanies the shift from sleep to wakefulness. Talking about cortisol as a hormone to "get rid of" makes little sense. The useful question is its rhythm.
Stalder et al., 2016, Psychoneuroendocrinology. These expert consensus guidelines describe the cortisol awakening response as a rapid rise in cortisol, peaking about 30 to 45 minutes after waking, and set the rules for measuring it properly, especially the exact timing of samples.
Miller, Chen and Zhou, 2007, Psychological Bulletin. This meta-analysis of 107 studies shows that chronic stress does not raise cortisol uniformly: the effect depends on the type of stress, how long it has lasted and when cortisol is measured, often with a flatter rhythm across the day.
Chandrasekhar, Kapoor and Anishetty, 2012, Indian Journal of Psychological Medicine. 64 adults with a history of chronic stress took 300 mg of ashwagandha root extract twice a day or a placebo for 60 days. Serum cortisol fell significantly in the ashwagandha group compared with placebo.
Lopresti et al., 2019, Medicine. 60 adults took 240 mg of a standardised ashwagandha extract once a day or a placebo for 60 days. Morning cortisol fell more with ashwagandha, with no adverse events reported. These trials remain short and small.
Regulation (EU) No 432/2012 contains no claim about cortisol. A "stress" formula therefore relies on the authorised claims of its nutrients, usable when the daily serving provides at least 15% of the nutrient reference value:
Ashwagandha (Withania somnifera) has no authorised claim. The French agency ANSES urges caution with this plant, especially for certain populations: see our article on ashwagandha regulation.
"Stress" formulas raise a dosing question. Magnesium requires several hundred milligrams of salt per day, while B vitamins are dosed in milligrams and a plant extract in hundreds of milligrams.

To choose a magnesium salt, see our private label magnesium page.

Irati Production formulates your "stress and sleep" supplement with authorised claims, at our manufacturing unit in Saumur.
Cortisol follows a circadian rhythm. It rises sharply within 30 to 45 minutes of waking: this is the cortisol awakening response, a normal phenomenon.
No. Regulation (EU) No 432/2012 contains no claim about cortisol. Irati Production relies on the authorised claims of magnesium and B vitamins.
For example: magnesium contributes to normal psychological function, and vitamin B6 contributes to the regulation of hormonal activity, from 15% of the nutrient reference value per serving.
Two 60-day trials, in 64 and 60 adults, observed lower cortisol with ashwagandha extract. These trials are short, and the plant has no authorised claim.
Irati Production most often makes it as capsules; powder suits a high magnesium dose, and pectin-based gummies a lighter formula.
Stalder T et al. Psychoneuroendocrinology, 2016: PubMed 26657294. Miller GE, Chen E, Zhou ES. Psychol Bull, 2007: PubMed 17201571. Chandrasekhar K et al. Indian J Psychol Med, 2012: PubMed 23439798. Lopresti AL et al. Medicine, 2019: PubMed 31517876. Regulation (EU) No 432/2012: EUR-Lex.
The information in this article is general and does not constitute regulatory advice. Each formula undergoes a technical and regulatory feasibility study.
Capsules, powders, tablets or pectin-based gummies: Irati Production formulates your supplement with authorised claims at its manufacturing unit in Saumur, France.
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